Quality of life in Czech rural areas

The paper deals with the quality of life in Czech rural areas and its measurement. The first part is focused on the introduction of the term "quality of life", with particular emphasis on its analytic uses and the related issues. Building on the up to date research, we go on to conceptualize the term into seven groups of indicators. In the next part, we deal with living conditions in Czech rural areas and build our hypotheses, based upon them. We employ the methods of statistical analysis of the European Social Survey data to perform a rural vs. non-rural comparison for each of the seven dimensions identified. In the final part, we discuss the findings and match the conclusions with the current trends in Czech rural areas.