Swarm Creativity: Competitive Advantage through Collaborative Innovation Networks

"Swarm Creativity introduces a powerful new concept - Collaborative Innovation Networks, or COINs. Its aim is to make the concept of COINs as ubiquitous among business managers as any other methodology to enhance quality and competitive advantage. The difference, though, is that COINs are nothing like other methodologies. A COIN is a cyberteam of self-motivated people with a collective vision, enabled by technology to collaborate in achieving a common goal - an innovation - by sharing ideas, information, and work. It is no exaggeration to state that COINs are the most productive engines of innovation ever."--BOOK JACKET.