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The role of screen size in viewer experiences of media content

199971 citationsJournal Article

Authors

Maria Elizabeth Grabe · Indiana University

Matthew Lombard · Temple University

Robert D. Reich · Mary Baldwin College

Cheryl Campanella Bracken · Temple University

Theresa Bolmarcich Ditton · Villanova University

Abstract

(1999). The role of screen size in viewer experiences of media content. Visual Communication Quarterly: Vol. 6, No. 2, pp. 4-9.

Topics & Keywords

Virtual Reality Applications and Impacts Media Influence and Health Consumer Behavior in Brand Consumption and Identification

Publication Details

Published in: Visual Communication Quarterly

Volume 6, Issue 2, pp. 4-9

DOI: 10.1080/15551399909363403

Field-Weighted Citation Impact: 0.76

The role of screen size in viewer experiences of media content | Researchclopedia