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The principle of congruity in the prediction of attitude change.

19551,673 citationsJournal Article

Authors

Charles E. Osgood · University of Illinois Urbana-Champaign

Percy H. Tannenbaum

Topics & Keywords

Leadership, Behavior, and Decision-Making Studies Social and Intergroup Psychology Personality Traits and Psychology

UN Sustainable Development Goals

Reduced inequalities

Publication Details

Published in: Psychological Review

Volume 62, Issue 1, pp. 42-55

DOI: 10.1037/h0048153

Field-Weighted Citation Impact: 17.27

The principle of congruity in the prediction of attitude change. | Researchclopedia