Focus Groups: Theory and Practice

19903,740 citationsBook

Authors

David W. Stewart · University of Southern California

Abstract

Introduction Group Dynamics and Focus Group Research Recruiting Focus Group Participants and Designing the Interview Guide The Focus Group Moderator Conducting the Focus Group Analyzing Focus Group Data Focus Group Research in Action Conclusion

Topics & Keywords

Focus Groups and Qualitative Methods

Publication Details

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Focus Groups: Theory and Practice

Authors

Abstract

Topics & Keywords

Publication Details