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Impulse buying and variety seeking: A trait-correlates perspective

2009435 citationsJournal Article

Authors

Piyush Sharma · Hong Kong Polytechnic University

Bharadhwaj Sivakumaran · Great Lakes Institute of Management

Roger Marshall · Auckland University of Technology

Topics & Keywords

Consumer Retail Behavior Studies Consumer Behavior in Brand Consumption and Identification Customer Service Quality and Loyalty

Publication Details

Published in: Journal of Business Research

Volume 63, Issue 3, pp. 276-283

DOI: 10.1016/j.jbusres.2009.03.013

Field-Weighted Citation Impact: 14.91

Impulse buying and variety seeking: A trait-correlates perspective | Researchclopedia