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Customer Loyalty: Toward an Integrated Conceptual Framework

19946,546 citationsJournal Article

Authors

Anthony Steven Dick · University of Florida

Kunal Basu · University of Florida

Topics & Keywords

Customer Service Quality and Loyalty Psychology of Social Influence Consumer Behavior in Brand Consumption and Identification

Publication Details

Published in: Journal of the Academy of Marketing Science

Volume 22, Issue 2, pp. 99-113

DOI: 10.1177/0092070394222001

Field-Weighted Citation Impact: 26.72

Customer Loyalty: Toward an Integrated Conceptual Framework | Researchclopedia