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Factors affecting the adoption of B2B e-commerce technologies

2013235 citationsJournal Article

Authors

Ismail Sila · Girne American University

Topics & Keywords

Technology Adoption and User Behaviour Digital Marketing and Social Media Customer Service Quality and Loyalty

UN Sustainable Development Goals

Partnerships for the goals

Publication Details

Published in: Electronic Commerce Research

Volume 13, Issue 2, pp. 199-236

DOI: 10.1007/s10660-013-9110-7

Field-Weighted Citation Impact: 50.62

Factors affecting the adoption of B2B e-commerce technologies | Researchclopedia