Recruiting and Retaining Adult Students

200358 citationsJournal Article

Authors

Abstract

Abstract Adult learners, long the stepchildren of colleges and universities, have nearly become the norm, and they spend billions of dollars each year on education. Have colleges and universities alienated this rich market pool?

Topics & Keywords

Higher Education Research Studies

UN Sustainable Development Goals

Quality Education

Publication Details

Published in: New Directions for Student Services

Volume 2003, Issue 102, pp. 17-26

DOI: 10.1002/ss.85

Field-Weighted Citation Impact: 5.68