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An Integrated Model of Buyer-Seller Relationships

19952,057 citationsJournal Article

Authors

David T. Wilson · University of Western States

Topics & Keywords

Customer Service Quality and Loyalty Service and Product Innovation Corporate Identity and Reputation

UN Sustainable Development Goals

Partnerships for the goals

Publication Details

Published in: Journal of the Academy of Marketing Science

Volume 23, Issue 4, pp. 335-345

DOI: 10.1177/009207039502300414

Field-Weighted Citation Impact: 43.91

An Integrated Model of Buyer-Seller Relationships | Researchclopedia