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From Strategy to Business Models and onto Tactics

20102,298 citationsJournal Article

Authors

Ramon Casadesus‐Masanell

Joan E. Ricart · IESE Business School

Topics & Keywords

Innovation and Socioeconomic Development Economic and Technological Innovation Innovation and Knowledge Management

Publication Details

Published in: Long Range Planning

Volume 43, Issue 2-3, pp. 195-215

DOI: 10.1016/j.lrp.2010.01.004

Field-Weighted Citation Impact: 166.29

From Strategy to Business Models and onto Tactics | Researchclopedia