Telecommunication Service Pricing Strategy Research

The price competition is one of pricing influence factors.Overseas mostly from quota angle,take cost as foundation,through models research telecommunication service pricing,but the country models of domestic virtue mostly from the qualitative angle research telecommunication service pricing idea,and method.Generally speaking,under the two-shift system price pattern,the telecommunication service pricing and the expense current capacity price will affect the user quantity and the expense current capacity,finally will affect the enterprise's operation income.This paper through the model analyze change of two-shift system of price to the user quantity and traffic flow,and considers the technology promotion influence,theoretically points out based on the income,the scale and the traffic flow pricing method,at the same time points out according to the customer payment level and the enterprise need to develop,pricing strategy and the method,to subdivide the market method.