‘Foreign ownerships’ in the Premier League: examining local Liverpool fans’ perceptions of Fenway Sports Group

The ‘foreign ownerships’ apparent in the English Premier League have received little academic attention, despite being a controversial issue for football fans and commentators. This study examines local Liverpool Football Clubs fans’ perceptions of the clubs’ American ownership and to what extent criticism aimed at the owners are framed in terms of nationality. Hence, data from the ‘Red and White Kop’s’ online message board (found at www.redandwhitekop.com) were collected. This is an interactive message board used primarily by Liverpool fans. The purposively sampled data, consisting of 3,322 fan comments was analysed with a frame analyse technique advanced by Erving Goffman. The study’s main argument is that Liverpool fans have become normalized to the global features of football, thus the nationality of the clubs’ owner seems unproblematic, when they assess the club’s ownership; an ownership a significant number of fans have positive perceptions about.