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Partial Least Squares Structural Equation Modeling

20172,796 citationsBook Chapter

Authors

Marko Sarstedt · University of Newcastle Australia

Christian M. Ringle · University of Newcastle Australia

Joseph F. Hair · University of South Alabama

Topics & Keywords

Customer Service Quality and Loyalty Technology Adoption and User Behaviour Customer churn and segmentation

UN Sustainable Development Goals

Industry, innovation and infrastructure

Publication Details

DOI: 10.1007/978-3-319-05542-8_15-1

Field-Weighted Citation Impact: 452.53

Partial Least Squares Structural Equation Modeling | Researchclopedia