Make Some Noise for Nature: A Multisensory Public Display Game Experience

The rate at which species are becoming extinct has never been this fast and human impact on the environment is the main reason. To promote behavioural change, we developed a game to raise awareness amongst the generation of young creatives, and provide them with knowledge about everyday behaviours that are beneficial for, or threatening to a specific endangered animal. Using a human-centred design process, we gathered user requirements and developed a multisensory educational group game in which players have to cooperate to control an animal and avoid harmful or collect helpful items using voice and movement. Users who played the game during a final Wizard-of-Oz user test found the game highly engaging, successful in raising awareness, and reported increased motivation to take action in their personal lives. Our innovative game could be of great value in decreasing human-induced animal extinction.