Researchclopedia

Research Researchers Institutions Topics Submit About

Command Palette

Search for a command to run...

Researchclopedia

Research Researchers Institutions About

© 2026 Researchclopedia. Powered by OpenAlex under CC0 license.

Back to research

Artificial Intelligence Applied to Digital Marketing

202031 citationsBook Chapter

Authors

Tiago Ribeiro · Instituto Português de Administração de Marketing

José Luís Reis · Instituto Superior da Maia

Topics & Keywords

Big Data and Business Intelligence Ethics and Social Impacts of AI Blockchain Technology Applications and Security

UN Sustainable Development Goals

Peace, Justice and strong institutions

Publication Details

Published in: Advances in intelligent systems and computing

DOI: 10.1007/978-3-030-45691-7_15

Field-Weighted Citation Impact: 9.02

Artificial Intelligence Applied to Digital Marketing | Researchclopedia