Strategic Study for Managing the Portfolio of IT Courses Offered by a Corporate Training Company: An Approach in the Light of the ELECTRE-MOr Multicriteria Hybrid Method

The globalization of business and the consequent exposure to global competition, besides the economic and social changes caused by the COVID-19 pandemic made the Training & Development (T&D) sector increasingly important for professionals in the corporate environment. In this sense, managing stakeholders and a portfolio of clients, as well as analyzing the relationship between customer and service, are necessary and strategic for the success of professional training organizations. This paper aims to support the strategic process of portfolio formation of T&D courses offered by a company in the Information Technology (IT) training sector in Brazil, through the application of the ELECTRE-MOr multicriteria sorting method. We have obtained a categorization of several courses, aiming to define which ones should be prioritized, maintained, or discarded by the company’s management. The results showed that, among the analyzed courses, only 17% should be prioritized, 61% maintained, and 22% discarded by the company.