From Governing to Selling Tourism: Changing Role of Local Government in the Tourism Development of Bohol, Philippines

Tourism is a major global industry. Governments in developing countries have developed tourism as a means for economic progress. The role of the government is crucial in making tourism beneficial for local people. The traditional functions of government involve crafting legislation and regulating tourist activities in local destinations. The business and marketing aspects of tourism are often entrusted to the private sector. Today, local governments are directly involved in the tourism business. The traditional functions of governments have expanded into managing and marketing touristic enterprises and forming partnerships with private and government agencies, nongovernmental organizations, and host communities. This study aims to examine how local government units (LGUs) perform both political and entrepreneurial functions in tourism development. In particular, it explores the case of the province of Bohol—a model for tourism development in the Philippines. The Bohol LGU demonstrates how the local government can integrate governance, coordination, and doing business through tourism. This case study attempts to offer useful insights on formulating policies in local tourism development.