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The role of transportation in the persuasiveness of public narratives.

20003,460 citationsJournal Article

Authors

Melanie C. Green

Timothy C. Brock

Topics & Keywords

Media Influence and Health

Publication Details

Published in: Journal of Personality and Social Psychology

Volume 79, Issue 5, pp. 701-721

DOI: 10.1037/0022-3514.79.5.701

Field-Weighted Citation Impact: 46.59

The role of transportation in the persuasiveness of public narratives. | Researchclopedia