Innovative Technology for Management Tools of Commercial Real Estate in Construction

This article is devoted to the development and application of innovative universal technology for management tools of commercial real estate (CRE). This technology is substantiated a new and productive system of regulation of enterprises participating in the construction and investment process. This approach is suitable for management tools of any type of CRE and integrates into a single system the factors of influence, bases, methods and procedures. Operational technology of multicriteria analysis of management decisions on the operational activities of enterprises is applied to the lifecycle of servicing and the environment of stakeholders CRE as a temporary enterprise based on the implementation of qualimetric approach. The technology and tools together create a methodological and scientific basis for regulating the operational activities of a servicing company or real estate management company (REMC), which administers investment and construction projects (individual objects and commercial buildings) and as a new type of developer in a single cycle of servicing regulates the interaction of institutional participants and stakeholder enterprises (performers), ensuring compliance with the economic, budgetary and administrative characteristics of the surveying cycle as an object of construction and profitable operation, investment and commodity-property complex.