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The purpose of this study is to identify universal methodological characteristics and general aspects of project management in the field of education (general principles, strategy, approaches, terms). The methodological conditions for the effectiveness of the preparation and use of the project are the relationship and interdependence of three approaches: a systematic approach that focuses on the implementation of the principle of reasonable sufficiency in the distribution of structural components in the organization; a situational approach that takes into account the characteristics of the external environment as a significant factor influencing the direction and content of changes in the organization; a behavioral approach that orients designers to understand the need to create conditions that have a beneficial effect on the behavior of people in organizational structures. Project management in education is a method of purposeful influence on the structure and processes taking place in the education system in order to transfer it to a qualitatively new state through a set of measures and actions. It is established that the project management model in education is a set of sequential actions at all stages, which ensures high efficiency of the process of finding a correspondence between the strategy of the organization in society and its basic components.