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The Foundations of Web Analytics

20230 citationsBook Chapter

Authors

Bernard J. Jansen · Hamad bin Khalifa University

Kholoud K. Aldous · Hamad bin Khalifa University

Joni Salminen · University of Vaasa

Hind Almerekhi · Qatar National Research Fund

Soon‐gyo Jung · Hamad bin Khalifa University

Topics & Keywords

Big Data and Business Intelligence Digital Marketing and Social Media Web Data Mining and Analysis

Publication Details

Published in: Synthesis lectures on information concepts, retrieval, and services

DOI: 10.1007/978-3-031-41933-1_1

Field-Weighted Citation Impact: 0.00

The Foundations of Web Analytics | Researchclopedia