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Do We Spend More Money When We are Satisfied? Customer Satisfaction

20240 citationsBook Chapter

Authors

Sebastian Oetzel · Fulda University of Applied Sciences

Andreas Luppold · Winkhaus (Germany)

Topics & Keywords

Consumer Retail Behavior Studies Customer Service Quality and Loyalty Technology Adoption and User Behaviour

UN Sustainable Development Goals

Decent work and economic growth

Publication Details

DOI: 10.1007/978-3-658-44799-1_16

Field-Weighted Citation Impact: 0.00

Do We Spend More Money When We are Satisfied? Customer Satisfaction | Researchclopedia