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Like light, gravitational waves are gravitationally lensed by intervening massive astrophysical objects, such as galaxies, clusters, black holes, and stars, resulting in a variety of potentially observable gravitational-wave lensing signatures. Searches for gravitational-wave lensing by the LIGO-Virgo-KAGRA (LVK) collaboration have begun. One common method focuses on strong gravitational-wave lensing, which produces multiple "images": repeated copies of the same gravitational wave that differ only in amplitude, arrival time, and overall "Morse phase." The literature identifies two separate approaches to identifying such repeated gravitational-wave events based on frequentist and Bayesian approaches. Several works have discussed selection effects and identified challenges similar to the well-known "birthday problem", namely, the rapidly increasing likelihood of false alarms in an ever-growing catalogue of event pairs. Here, we discuss these problems, unify the different approaches in Bayesian language, and derive the posterior odds for strong lensing. In particular, the Bayes factor and prior odds are sensitive to the number of gravitational-wave events in the data, but the posterior odds are insensitive to it once strong lensing time delays are accounted for. We confirm Lo et al.'s (2020) finding that selection effects enter the Bayes factor as an overall normalisation constant. However, this factor cancels out in the posterior odds and does not affect frequentist approaches to strong lensing detection.