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PART 1: ANTECEDENTS 1. The Foreign Investment Decision Process 2. International Investments and International Trade in the Product Life Cycle 3. The Internationalization of the Firm - Four Swedish Cases 4. The Internationalization Process of the Firm - A Model of Knowledge Development and Increasing Foreign Market Commitments 5. A Theory of International Operations 6. Trade, Location of Economic Activity and the Multinational Enterprise - A Search for an Eclectic Approach, John H. Dunning - International Production and the Multinational Enterprise PART 2: THE INTERNATIONALIZATION PROCESS 7. Internationalization: Evolution of a Concept 8. Foreign Direct Investment by Small and Medium Sized Enterprises: The Theoretical Background 9. Network Relationships and the Internationalisation Process of Small Software Firms 10. The Expansion of Foreign Direct Investments: Discrete Rational Location Choices or a Cultural Learning Process? 11. The Internationalization of Service Firms: A Comparison with the Manufacturing Sector 12. The Process of Internationalization in the Operating Firm PART 3: METHODS OF FOREIGN MARKETING SERVICING 13. Modes of Foreign Entry: A Transaction Cost Analysis and Propositions 14. Differences Among Exporting Firms Based on a Degree of Internationalization 15. Outward Foreign Licensing by Australian Firms 16. Joint Ventures and Global Strategies 17. Interfirm Diversity, Organizational Learning, and Longevity in Global Strategic Alliances PART 4: ORGANIZING THE MULTINATIONAL FIRM 18. Options Thinking and Platform Investments: Investing in Opportunity 19. Organizing for Worldwide Effectiveness: The Transnational Solution 20. New Structures in MNCs Based in Small Countries: A Network Approach 21. Strategic Evolution Within Japanese Manufacturing Plants in Europe: UK Evidence PART 5: THE IMPACT OF CULTURE ON INTERNATIONALIZATION 22. Psychic Distance and Buyer-seller Interaction 23. The Effect of International Culture on the Choice of Entry Mode 24. The Business of International Business is Culture 25. The Psychic Distance Paradox