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Digital and non-digital marketing innovations

20270 citationsDatasetgreen Open Access

Authors

Zombor Berezvai · Corvinus University of Budapest

Mónika Anetta Alt · Babeș-Bolyai University

Publication Details

Published in: Mendeley Data

DOI: 10.17632/hmcjszvgzm

Digital and non-digital marketing innovations | Researchclopedia