НЕПРЕХОДНИЯТ ЧАР НА ТРАДИЦИЯТА/THE ETERNAL ALLURE OF TRADITION

In the recent years we have witnessed a process of revitalization of tradition. It is expressed in the raising interest of people of different ages and social statuses in Bulgarian folk costumes, dances, songs and customs. People are organizing themselves into chitalishta groups and clubs - at home and abroad. How the social actors (professionals, organizers of folklore groups, participants and ordinary people) imagine, live, perceive and invent tradition, what needs the revitalization of tradition responds to - are part of the research question addressed in my article.