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The Plywood Retail sector in India has undergone a lot of changes due to the widespread use of digital technology. The focus is given whether the technology contributes to sustainable business practice in Plywood Sector. The Research explores how digital tools like Inventory Management Systems, Customer Relation Management applications, Online Sales Platforms and Online Payment Systems are changing the working style of local resellers in various departments like Finance, Marketing, and Operational etc. The acceptance of technology gives operational efficiency, reduces losses related to stock, increases supply chain transparency and provides more personalized customer engagement. With the additions, Plywood resellers can differentiate themselves through various green product selections by using digital traceability tools that promotes sustainable purchasing decision. Having various benefits of using latest emerging technology the reseller faces various challenges like limited digital literacy, cost barriers, distributed supply chains and customer resistance to change. The study highlights that how technology solutions can help plywood resellers to overcome the gaps where they adopt the digital platforms, collaborate with manufacturers using technical tools and using financial technological tools.