<b>The Impact of Value-Based Healthcare (VBHC) on the Adoption and Development of Health Technologies in Private Healthcare Facilities</b><b></b>

This study aims to explore the impact of implementing the Value-Based Healthcare (VBHC) model on the adoption and development of health technologies in private healthcare facilities in the Kingdom of Saudi Arabia. The study employed a descriptive-analytical approach, with data collected through an online questionnaire distributed to a sample of private healthcare professionals. The results showed a statistically significant positive impact of implementing the VBHC model on the adoption of health technologies. The study also revealed that, despite a high level of awareness of the model, the level of institutional readiness (including administrative support, organizational culture, and resources) had the strongest influence on technology adoption. The study recommended bridging the gap between theoretical awareness and practical readiness by providing the necessary administrative support and resources, developing clear incentive models, and promoting a culture of cooperation and transparency to stimulate the shift towards more sustainable and effective patient-centered healthcare