DIGITAL TRANSFORMATION AND ORGANIZATIONAL MECHANISMS FOR AI IMPLEMENTATION IN ENTREPRENEURIAL ENTERPRISES

This paper examines the role of digital transformation in enhancing organizational mechanisms for the implementation of artificial intelligence (AI) technologies in entrepreneurial enterprises. The study analyzes how AI-driven solutions improve managerial efficiency, optimize business processes, and increase economic performance. Through systematic analysis and empirical observations, key organizational and economic factors influencing successful AI adoption are identified. The findings indicate that enterprises integrating AI within structured digital transformation frameworks achieve significant improvements in productivity, cost efficiency, and decision-making quality. The research proposes a comprehensive mechanism model to support sustainable AI implementation in entrepreneurial environments.