The Tu Thuc Festival – The Recreation of a Literary Figure’s Value in Contemporary Cultural Life

Intrinsically linked to the archetype in folk narratives, the character of Tu Thuc has long been a familiar figure in the spiritual and cultural life of the Vietnamese people. Over time, this figure has continuously been preserved, recreated, and its value promoted through various forms of folk cultural activities, particularly traditional festivals. This article employs primary methods such as ethnographic fieldwork, interdisciplinary approaches, and cultural studies to clarify the process by which the community perceives and recreates the value of the Tu Thuc figure, documents the practical ways in which people organize and practice the festival, and identifies the changes and stability of the figure across the festival space. The research findings reveal that the Tu Thuc Festival is a unique cultural space where the symbolic value of this figure is recreated, reinforced, and disseminated, contributing to the preservation of traditional cultural values in the context of modern society.