Two Structural Equation Models: LISREL and PLS Applied to Consumer Exit-Voice Theory

19823,372 citationsJournal Article

Authors

Claes Fornell · University of Michigan–Ann Arbor

Fred L. Bookstein · University of Michigan–Ann Arbor

Abstract

Claes Fornell, Fred L. Bookstein, Two Structural Equation Models: LISREL and PLS Applied to Consumer Exit-Voice Theory, Journal of Marketing Research, Vol. 19, No. 4, Special Issue on Causal Modeling (Nov., 1982), pp. 440-452

Topics & Keywords

Sensory Analysis and Statistical Methods Blind Source Separation Techniques Statistical Methods and Applications

UN Sustainable Development Goals

Decent work and economic growth

Publication Details

Published in: Journal of Marketing Research

Volume 19, Issue 4, pp. 440-440

DOI: 10.2307/3151718

Field-Weighted Citation Impact: 4.68