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Grant McCracken | Researchclopedia

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Grant McCracken

University of Guelph

51

Works

16,085

Citations

21

h-index

22

i10-index

Research Topics

Fashion and Cultural Textiles Cultural Industries and Urban Development Anthropology: Ethics, History, Culture

Affiliations

Ford Foundation2015–2015

University of British Columbia2021–2021

University of Chicago1983–1983

Convergence2006–2006

McGill University2003–2003

Top Works

The long interview

Grant McCracken

19883,653 citations

Consumer Behavior in Brand Consumption and Identification

Museums and Cultural Heritage

Who is the Celebrity Endorser? Cultural Foundations of the Endorsement Process

Grant McCracken

19893,078 citations

Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods

Grant McCracken

19862,766 citations

The Long Interview

Grant McCracken

19882,723 citations

Culture and Consumption: New Approaches to the Symbolic Character of Consumer Goods and Activities

Russell W. Belk,Grant McCracken

19891,149 citations

Culture and Consumption

Grant McCracken

19901,008 citations

Culture and Consumption: New Approaches to the Symbolic Character of Consumer Goods and Activities

John F. Sherry,Grant McCracken

1989776 citations

Culture and Consumption: New Approaches to the Symbolic Character of Consumer Goods and Activities

Jeffrey L. Meikle,Grant McCracken

1989113 citations

Advertising: Meaning Or Information

Grant McCracken

1987113 citations