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Cheryl Burke Jarvis | Researchclopedia

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Cheryl Burke Jarvis

Florida Atlantic University

18

Works

8,974

Citations

14

h-index

15

i10-index

Research Topics

Customer Service Quality and Loyalty Consumer Behavior in Brand Consumption and Identification Service and Product Innovation

Affiliations

Southern Illinois University Carbondale1999–2014

Indiana University Bloomington1999–1999

Arizona State University2003–2007

Florida Atlantic University2018–2021

Top Works

A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research

Cheryl Burke Jarvis,Scott MacKenzie,et al.

20035,508 citations

Psychology of Social Influence

Digital Marketing and Social Media

The Problem of Measurement Model Misspecification in Behavioral and Organizational Research and Some Recommended Solutions.

Scott MacKenzie,Philip M. Podsakoff,et al.

20051,631 citations

The Role of Customer Gratitude in Relationship Marketing

Robert W. Palmatier,Cheryl Burke Jarvis,et al.

2009886 citations

Customer positivity and participation in services: an empirical test in a health care context

Andrew S. Gallan,Cheryl Burke Jarvis,et al.

2012309 citations

Frontline employee motivation to participate in service innovation implementation

Susan Cadwallader,Cheryl Burke Jarvis,et al.

2009301 citations

Leveraging customers’ multiple identities: identity synergy as a driver of organizational identification

Paul W. Fombelle,Cheryl Burke Jarvis,et al.

201174 citations

Leveraging brand equity to attract human capital

Devon DelVecchio,Cheryl Burke Jarvis,et al.

200761 citations

Reaching the breaking point: a dynamic process theory of business-to-business customer defection

Thomas Hollmann,Cheryl Burke Jarvis,et al.

201461 citations

Consumers and their celebrity brands: how personal narratives set the stage for attachment

Bennie Eng,Cheryl Burke Jarvis

202035 citations