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Ruchi Payal | Researchclopedia

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Ruchi Payal

Institute of Management Technology ORCID

10

Works

234

Citations

5

h-index

4

i10-index

Research Topics

Technology Adoption and User Behaviour Digital Marketing and Social Media Microfinance and Financial Inclusion

Affiliations

National University of Educational Planning and Administration2022–2022

Institute of Management Technology2013–2025

University of Mysore2024–2024

Christ University2019–2019

Top Works

Unlocking the impact of brand engagement in the metaverse on Real-World purchase intentions: Analyzing Pre-Adoption behavior in a futuristic technology platform

Ruchi Payal,Nitika Sharma,et al.

202483 citations

Online Learning and Analytics

Mobile Health and mHealth Applications

Impact of knowledge management on organizational performance

Ruchi Payal,Salma Ahmed,et al.

201970 citations

A Move towards Cashless Economy: A Case of Continuous Usage of Mobile Wallets in India

Susmi Routray,Reema Khurana,et al.

201939 citations

Hello! How Can I Help You? Role of Technology Appetite on <scp>AI</scp> Adoption in the Post‐Pandemic Era

Nitika Sharma,Ruchi Payal,et al.

202529 citations

Knowledge village capital framework in the Indian context

Surinder K. Batra,Ruchi Payal,et al.

20138 citations

A comprehensive examination of factors influencing intention to continue usage of health and fitness apps: a two-stage hybrid SEM-ML analysis

Vinod Sharma,Ruchi Payal,et al.

20243 citations

Investigation of the Impact of Quality, Openness and Reputation of Massive Open Online Courses MOOCs on an Individual’s Satisfaction and Performance

Reema Khurana,Susmi Routray,et al.

20193 citations

An examination of user intention to continue usage of health and fitness apps

Ruchi Payal,Vinod Sharma,et al.

20250 citations

Development of Ready to Cook Banana Pseudo Stem Vermicelli Upma Mix with Quality Evaluation

Ruchi Payal,D. Shobha,et al.

20240 citations